Sponsorship Information

Download PDF >

Maximum Exposure Through Event Marketing

The Opportunity

This is a rare opportunity to generate leads, advance the image and perception of your company, products or services while increasing visibility. Sailing is a competitive team sport that requires strategy, agility, athleticism and, of course, wind. Now is your chance to join the ranks of many leading local and global companies and brands including Smuckers, Rolex, Wealth Management, BMW, Oracle, GoGirl and Coca Cola that know the value that regatta sponsorships deliver.

This event will not only bring your company and products or services to the sailing community throughout North America but to sailing enthusiasts throughout North America. Your company can gain maximum exposure through the J/22 2018 North American Championship Regatta marketing and news reported on the Internet and in the media. Don’t miss this opportunity!


Sailing Industry Statistics and Demographics

Source: US Sailing Membership Demographics

  • 3,924,000 U.S. sailing participants (2016)
  • Average age: 18 – 25 = 3%, 26 – 35 = 7%, 36 – 50 = 34%, 51 – 60 = 30%. 61+ = 26%
  • Average annual household income: $125,000 to $224,999 = 70%, $225,000+ = 19.5%

Sailing Ranks First in:

  • · Owning a $50,000+ vehicle
  • · Income $125,000 and more = 89.5%
  • · Spending on jewelry = $5,000
  • · Traveling 1st class
  • · Have assets of $2.0+ million

Yacht Clubs:

  • · 1,300 in the United States
  • · 63% are year-round, 37% are seasonal
  • · 48% race sailboats
  • · 1,548,450 total sailboats in the United States
  • · More than 14,000 sailboats manufactured in North America per year

Youth Sailing

  • · Gender: 64% male; 46% female
  • · 350 high-school sailing programs in the United States
  • · 190 varsity programs at the college level
  • · Class sponsored youth scholarship boat program

J/22 Sailboat Information, Demographics and Statistics

  • · Over 1,600 sailboats
  • · 65 active fleets
  • · 18 countries on three continents
  • · Sailed by three to four people
  • · Designer: Rod Johnstone, J-Boats
  • · One-design keelboat

The Event

  • · 2019 J/22 North American Championship Regatta
  • · When: June 20 – 23, 2019
    • · Where: Lake Minnetonka, MN
    • · Host: J/22 Fleet #1 and Wayzata Yacht Club
  • · Expected participants: 125 or more
  • · Expected spectators: 200 to 225

Title Level Sponsor

Event logo Use of logo on company marketing materials
Your logo Featured in all event marketing and advertising
Bonus event Sole sponsor of 2019 J/22 North American Championship and District four Championship
Website advertising Banner advertising (artwork not included); 200+ word profile with up to three images and links
Lead generation, includes marketing automation notifications Up to four assets (video, coupons, etc.) hosted on the event website and WYC J/22 website
Text alerts Up to three with a link
Custom email Custom html email, content provided by you
Event emails Logos and native advertising (50 words + image and link) on all event emails
Event merchandise branding Logo on all event merchandise
Booth at event Booth at WYC during the event
Product samples or coupon In participant welcome bag (provided by sponsor)
Recognition Intercom announcements at opening and awards ceremonies
Onsite banner Feature
Practice race participation Up to two guests (may be on different competition boats)
Spectator boat Up to six guests daily

Gold Level Sponsor $5,000

Event logo Use of logo on company marketing materials
Your logo Incorporated in all event marketing and advertising
Website advertising Banner advertising (artwork not included); 100-word profile with up to three images and links
Lead generation, includes marketing automation notifications Up to two assets (video, coupons, etc.) hosted on the event website and WYC J/22 website
Text alerts Two with a link
Event emails Logo on all event emails
Event merchandise branding Logo on all event merchandise
Kiosk at event Kiosk at WYC during the event
Product samples or coupon In participant welcome bag (provided by sponsor)
Recognition Intercom announcements at opening and awards ceremonies
Onsite banner Logo on shared sponsor banner
Spectator boat Up to four guests daily

Silver Level Sponsor $3,500

Event logo Use of logo on company marketing materials
Your logo Incorporated in all event marketing and advertising
Website advertising Banner advertising (artwork not included); 75-word profile with up to one image and a link
Lead generation, includes marketing automation notifications One asset (video, coupons, etc.) hosted on event website and WYC J/22 website
Text alerts One with a link
Event emails Logo on all event emails
Event merchandise branding Logo on all event merchandise
Kiosk at event Kiosk at WYC during the event
Product samples or coupon In participant welcome bag (provided by sponsor)
Recognition Intercom announcements at opening and awards ceremonies
Onsite banner Logo on shared sponsor banner
Spectator boat Up to two guests daily

Bronze Level Sponsor $2,500 

Event logo Use of logo on company marketing materials
Your logo Incorporated in all event marketing and advertising
Website advertising Banner advertising (artwork not included); 50-word profile and one image and a link
Text alerts One with a link
Event emails Logo on all event emails
Event merchandise branding Logo on all event merchandise
Product samples or coupon In participant welcome bag (provided by sponsor)
Recognition Intercom announcements at opening and awards ceremonies
Onsite banner Logo on shared sponsor banner
Spectator boat Up to two guests daily

 

“In Kind” Level Sponsor Donated Products and/or Services

  • ·  We can tailor your involvement to meet your exposure and advertising     needs.
  •  

SPONSORSHIP CONTACT: holly@veritasmarketing.com

J22 North American Championship Regatta
J22 Regatta Sailing

Sponsorship Questions

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 



Wayzata Yacht Club and Lake Minnetonka HistoryWYCclubhouse_KMK2158_md2.jpg

Wayzata Yacht Club was founded in 1965 and has over 600 current members. The core racing programs include over 65 races each season, conducted primarily in 22-25' keel sailboats, with participation of over 100 sailboats. We also host an active youth racing program, the University of Minnesota Sailing Team and sponsor racing of 35'-50' sailboats in the Apostle Islands of Lake Superior. Lake Minnetonka, located 15 miles West of Minneapolis, has over 14,000 acres of water. It has been a competitive sailing hotbed since the early 1880’s and has hosted numerous major events, including:

  • · J-22 North American Championships
  • · J/24 North American Championship
  • · J/24 US National Championship
  • · S2 7.9 Class Championship
  • · Sonar North American Championship
  • · Club 420 North American Championship
  • · ISSA High School National Singlehanded Championship
  • · ICSA College North American Men’s and Women’s Singlehanded Championships
  • · Junior Olympic Festival
  • · Laser North American Championship (Olympic classes)
  • · MORC International Championships
  • · 470 and Flying Dutchman National Championships (Olympic classes)
  • · Yngling National Championships (Women’s Olympic class)
  • · E and C Scow Nationals
  • · Numerous Inland Lake Yachting Association (ILYA) Championships
  • The Venue

    • · Wayzata featured by Sailing World as one of the five great
      • sailing towns
    • · Wayzata Yacht Club 
      • · 167 slip marina, 19-boat mooring field
      • · Two-level clubhouse with two parking lots
      • · Nearly 700 men, women and youth members
      • · Adjacent to Wayzata Community Sailing, a nationally recognized and      accredited sailing school
        • · Host University of Minnesota racing tem
        • · Summer day camps and youth racing programs